Beauty Buzz

CVS/pharmacy Launches Nail Kiosks

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By: Jamie Matusow

Editor-in-Chief


New kiosks at CVS showcase nail trends and product innovation.
CVS/pharmacy is sharpening its focus on the red-hot nail market with the launch of the new Nail HQ, special in-store kiosks that showcase the hottest trends and product innovation.  Available in more than 2,000 CVS/pharmacy locations, the Nail HQ offers beauty shoppers easy access to nail innovations, including drugstore firsts like at-home gel kits and on-trend shades from former salon-exclusive Essie.
 
According to CVS/pharmacy, nail care sales have increased by 40% since 2011 and are growing by double-digits each year since 2008.
 
In addition to now offering the Essie brand, Nail HQ will debut another former salon-exclusive—gel nail technology—with new products from SensatioNail and Sally Hansen, as well as the Nuance Salma Hayek line, a CVS/pharmacy exclusive brand.

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